Finding your place in the era of community commerce
We are at an inflection point where the digital channel landscape is being redefined. The lines between ads, social, marketplaces, and messaging channels are vanishing - we now find ourselves in the era of community commerce. In this session, BigCommerce chats to TikTok about the opportunity that lies ahead for retailers. Discussing everything from #TikTokMadeMeBuyIt, creativity and authenticity, community commerce trends and more, the audience will walk away with tangible tips on implementing a successful social commerce strategy that will create an unforgettable customer experience.