From Scifi novels like “Neuromancer” , cartoons like “The Jetsons”, and movies like “Back to the Future”, our obsession with the future has littered throughout popular culture and entertainment. While some of these ideas have not materialized yet (e.g. we still don’t travel at lightspeed now), some have begun to show that they are better described to be projections and anticipations of future innovations of Science Fact.
The metaverse is one such example, and is fast showing the potential of becoming a platform that has the potential to eclipse the internet. With the advent of several platforms including Sandbox, Decentraland and TheOtherSide, the question seems to have shifted from “if” to “when”. Is the current technology mature enough to feel seamless? Are consumers ready to take this mainstream?
Mighty Jaxx is a collectibles company that creates cool and innovative products in both the digital and phygital space, which amplifies the culture that inspires those products. Over the years, we have worked to embrace and leverage fandoms in crafting what tomorrow’s culture will be. Our work goes beyond the shelves to places where culture can also be experienced, including the Metaverse. To us, that is the next frontier of where commerce will take place - be it for physical collectibles or for digital collectibles and we are fully embracing its potential.