Billion Dollar Singles Day

An online retailers pocket guide to 10x revenue on Singles Day selling.

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ASIA’S PREMIUM RETAIL CONFERENCE FOR RETAIL LEADERS. NOW VIRTUAL.

Singles Day is the most important calendar event for any large-scale retailer operating in APAC. Did you know that the sales revenue generated on Singles Day is triple the amount of Black Friday or Cyber Monday? Shopee, Lazada and eBay record their highest annual revenue day for the region on Singles Day. Amongst these giants, billions of dollars are generated.

To achieve such record level transactions, it is a must for retailers to plan their Singles Day operations strategically. A perfect blend of automation, influencer marketing, digital, live & social commerce created a perfect storm for these retailers & brands to leverage the high yield of Singles Day.

The Billion Dollar Singles Day Virtual Summit is the best opportunity for large-scale retailers to learn to tighten your Singles Day operations and ensure you achieve your highest yield yet. Join us on 21 October 2021 and hear from the ones who have battled Singles Day and came out victorious!

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Date

21st October 2021

Time

10:00 - 17:00 (GMT +8)

Venue

Virtual

Price

Complimentary Access

Our Past Attendees

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Who Should Attend?

Head of eCommerce
Head of Retail
Retail Manager
Head of Cross Border
Head of Digital Marketing
Retail Manager
Chief Marketing Officer
Ecommerce Director
Customer Success Manager
Customer Experience Manager
Marketing Director
Chief Executive Officer (CEO)
Head of Logistics
Supply Chain Manager
Chief Finance Officer
Head of Marketing
Chief Information Officer (CIO)
Managing Director
General Manager
Vice President (VP)
eCommerce Manager

Aparna Gray, Head of Marketing, APAC, dotdigital

Cecilia LV, Partnerships Development Manager, Facebook

Daniel Hagos, Managing Director, Greater China & SEA, Emarsys

Leow Wee Jonn, CEO, Photobook Worldwide

Varun Sharma, VP JAPAC, Emplifi

Sharon Gai, Director of Global Key Accounts, Alibaba Group

Rajesh Thadani, Executive Director, eCommerce, Lenovo Asia Pacfic

Edouard Gheerbrant, Chief Operating Officer, Daraz Group

Evangeline Leong, Founder & CEO, Kobe Global Technologies

Steve Wright, Head of APAC, Vamp

Scott Tan, Head of CRM, ShopBack

View Conference Programme

Conference Agenda

Mobile Commerce

Singles Day is all about celebrating mobile users and ensuring optimum mobile experience and user engagement activities to encourage purchase and reduce cart abandonment.

Marketing Automation

Are you investing your dollars in the correct strategies to ensure consumers cart-out?Optimisation and streamlining of marketing efforts powered by artificial intelligence is of utmost importance for businesses to get the most out of this golden opportunity.

Influencer Marketing

Do not discount the power of celebrities and online influencers endorsements that can help elevate brand recognition. Utilise the influencers’ power to affect purchasing decision through authority, knowledge, position and/or relationships with their audience.

Live & Social Commerce

Immersive omnichannel activations help amplify campaigns, including activities like live-streaming which prioritises customer education and brand storytelling.

Personalisation & Gamification

Increase considerations through personalised promotions and personalised product recommendations packed with gamification such as web page curls helps to improve conversion rates and customer loyalty.

Fulfilment & Logistics management

Ensuring supply chain resilience with minimal disruptions in fulfillment capabilities including proper inventory management and build resilient delivery operations for an end-to-end pleasant journey for customers.

Indiana Forrest-Bisley, Event Director, Billion Dollar Singles Day

"Billion Dollar Singles Day is launched exclusively for the Heads of retail & ecommerce. Over the last 9 months, eCommerce has created a world of opportunity born out of the pandemic. Enterprise brands & retail chains have been forced completely online and want to understand the data, insights & software needed to leverage the uncapped opportunity ecommerce now presents."

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