Patrick Deloy is a Managing Director at Merkle and oversees Merkle's and Dentsu's Commerce and Loyalty practices in APAC. With an in-depth knowledge of regional and global digital markets, Patrick is a frequent speaker at industry events and is also a contributor to eCommerce, loyalty and tech-related publications. By driving Merkle's strategy and growth in the APAC region, Patrick is looking to help brands succeed in what is probably the most challenging yet exciting digital ecosystem in the world.