2024 Conference Programme

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Go Global: Helping your brand extend reach and visibility with Amazon Ads

09 Oct 2024
Customer Experience & Martech Theatre
Go Global: Helping your brand extend reach and visibility with Amazon Ads

Between new languages, different time zones, and unique shopping habits, advertising in a new country can feel intimidating. But managing and optimizing multi-country campaigns can be simplified with Amazon Ads. We will dive into the key factors to consider when expanding your business globally and the criticality of identifying local nuances to drive engagement. Our experts will also share recently launched tools that can help automate and scale your localized campaigns, and outline time-saving tactics so your ads are working hard for you in every time zone—even when you’re not working.

Speakers
Youri Lee, Head of MarCom - Amazon Ads, Asia Growth Markets

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