Cloud Expo Asia
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Dev Ops Live
Cyber Security World
Data Centre World
Big Data & AI World Asia
Technology for Marketing Asia
Dive into the heart of innovation with our experts on the future of retail with cutting-edge technology. Explore the power of AI Adoption for eCommerce, Discover Breakthrough Omni-Channel Technologies, enabling a fluid O2O (Online-to-Offline) transition, Experience the Augmented Reality, Enter the Metaverse in eCommerce, Witness the evolution of Social & Livestream Commerce Trends, Embrace the sophistication of AI for Personalisation.
Featured Sessions:
Panel 1: Beyond the Hype: Unlocking the Potential of Augmented Reality (AR) in eCommerce
Synopsis: This panel goes beyond the filters and explores the practical applications of AR in eCommerce. We'll delve into compelling use cases like virtual try-on experiences, furniture placement visualisation in rooms, and AR-powered product demonstrations. Our panelists will discuss the impact of AR on customer engagement, brand storytelling, and the future of the shopping experience.
Panel 2. Bridging the Gap: Omnichannel Technologies that Seamlessly Connect Your Customers
Synopsis: Today's customers expect a unified shopping experience across channels. This panel discussion will showcase breakthrough omnichannel technologies that remove the friction between online and offline experiences. We'll explore click-and-collect solutions, in-store product information access innovations, and the growing role of conversational commerce with chatbots. Learn how to create a seamless omnichannel journey that fosters customer engagement and drives sales across all touchpoints.
Cross-Border Theatre
This theatre explores regulatory, commercial and technological challenges & opportunities that lie ahead. We will discuss legal and commercial outlooks, including country-specific market insight, localization issues, marketplace overview, supply & demand forecast. It’s a must-attend programme for international as well as SMEs looking to explore best practices, lessons learned and technological solutions for their overseas businesses.
Featured Sessions:
Panel 1: The Last Mile Challenge: Optimising Delivery & Fulfillment in the Urban Jungle
Synopsis: Delivering a seamless customer experience is paramount, especially in urban areas. This panel discussion will explore innovative solutions for urban logistics. We'll delve into last-mile delivery strategies, micro-warehousing solutions, and the potential of sustainable delivery options. Discover how to optimize your urban delivery network, cater to the needs of your customers, and ensure fast and efficient fulfillment in the concrete jungle.
Join us as we unravel the complexities of cross-border commerce in SEA and share insights on successful optimisation strategies.
Panel 2. Demystifying Cross-Border Trade: From Clicks to Customs Clearance
Synopsis: This panel discussion dives into the practicalities of cross-border trade. We'll explore essential topics like customs regulations, tax implications, and international shipping strategies. Our expert panelists will guide you through the process of optimising your operations for a smooth customer experience and maximising your international sales potential.
Join us as we unravel the intricacies of SEA’s supply chain landscape and share insights on practicalities of cross-border trade.
Customer Experience & Martech Theatre
Heads of e-commerce, retail, customer experience, marketing & data analytics from leading brands will share their success stories in harnessing data, machine learning and other key metrics to create brand loyalty. The theatre also explores how marketing leaders are adopting latest technologies to achieve not only conventional KPIs and ROIs; but also drive their organisations to achieving enhanced customer experience.
Themes:
Cultural Fusion: Navigating SEA’s Diversity
Explore how brands can weave cultural nuances into their CX strategies. From language localization to understanding festive traditions, this theme celebrates SEA’s rich tapestry.
Martech Ecosystems
The market is flooded with Martech tools. Brands need practical solutions that align with their strategy, insights, and engagement goals. Avoid the hype and focus on agility.
Featured Sessions:
Panel 1. Physical & Digital Customer: The Rise of the "Phygital" Shopper
Synopsis: The lines between physical and digital experiences are blurring. This panel explores the rise of the "phygital" shopper and strategies to create a seamless, unified journey.
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Key Takeaways:
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Discover innovative technologies like augmented reality (AR) that bridge physical and digital experiences.
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Learn how to integrate in-store loyalty programs with online platforms for a unified experience.
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Explore strategies for leveraging location-based marketing to target customers in real-time.
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Gain insights into creating a "phygital" journey that fosters brand loyalty and drives engagement across channels.
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Join us as we unravel the rise of the "phygital" shopper that shape SEA’s business landscape and discuss strategies to ride the waves of success.
Panel 2. Future of Work: The Rise of the Citizen Marketer - Democratising Marketing
Synopsis: The rise of user-generated content and social media platforms empowers everyone to be a marketer. This panel explores the concept of the "citizen marketer" and how to leverage their voice.
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Key Takeaways:
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Discover strategies for empowering employees to become brand advocates.
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Learn how to harness user-generated content for compelling marketing campaigns.
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Explore tools and platforms for citizen marketers to create and share marketing content.
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Gain insights into building a culture of collaboration and content creation within your organisation.
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Join us as we decode strategies for empowering employees to become brand advocates.
ONE TICKET. ACCESS ALL 7 CO-LOCATED EVENTS.
Designed for C-Suite Executives, Founders, Business Leaders, Managers and Key Decision-Makers, eCommerce Expo Asia is the go-to event for all cyber security professionals no matter the size or sector of your business.
Your pass to eCommerce Expo Asia will also grant you access to six other co-located events under Tech Week Singapore, which will be held on October 9–10, 2024, at Marina Bay Sands, including Cloud Expo Asia, DevOps Live, Big Data & AI World, Cyber Security World Asia, Data Centre World, and Technology for Marketing.
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