The State of Online Marketplace Adoption by Mirakl is a global consumer survey dedicated to understanding the forces behind this fast-evolving eCommerce landscape. Featuring global insights and data on shopper habits and preferences, this report helps you understand your consumers’ changing expectations and what is required to succeed in 2022 and beyond.

Key findings from the survey include: 

• The growing role online marketplaces play  compared to “traditional” eCommerce, now and in the future
• The benefits your customers expect from online marketplaces, from brands to assortment and overall experience 
• What global “power shoppers” - the most valuable consumers - want most from retailers 
• Marketplace do’s and don’ts, as told by consumers